Consultation Process
- 30-minute discovery call - Understanding your goals
- Custom proposal - Tailored to your stable's needs
- Project kickoff - Begin your transformation
- Calendar booking tool or contact form
Technical Requirements
- Mobile-first design - Most people will view on phones
- Fast loading - Compress all images
- Clear navigation - Home, Portfolio, About, Contact
- Professional photography - High-quality images throughout
- Trust signals - Testimonials, guarantees, professional presentation
Conversion Psychology Elements
- Scarcity: "Currently accepting 5 new clients per month"
- Authority: Your racing background and sales expertise
- Social proof: Tim Vaughan results and testimonials
- Urgency: Competitor advantage messaging
- Clear value: Specific business results, not just features